Lettering and Alphabets (Lettering, Calligraphy, Typography)

Cavanagh, J.Albert

9780486200538

ISBN 10: 0486200531 / 0-486-20053-1
ISBN 13: 9780486200538
Publisher: Dover Publications Inc.
Publication Date: 2003
Binding: Softcover
Editorial Reviews for this title:
Synopsis:
Not only teaches a full course in professional lettering but contains 85 hand-lettered alphabets. The author discusses such fundamentals as correct pencil grip and how to condense lettering, work with brushes, and more. Many lettering styles including Garamond, Caslon, Bodoni, Formal Script, Barnum, and more.

Editorial reviews may belong to another edition of this title.
 

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Cavanagh, J.Albert
ISBN 10: 0486200531
ISBN 13: 9780486200538
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Book Description: DOVER PUBN INC, 1955. Paperback. Book Condition: New. New Book. Shipped from US. Bookseller Inventory # V0-9780486200538

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Cavanagh, J.Albert
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Cavanagh, J.Albert
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Book Description: Dover Publications Inc., United States, 2003. Paperback. Book Condition: New. 216 x 198 mm. Language: English Brand New Book. Here is a practical book that not only teaches a full course in professional lettering but also contains dozens of hand-lettered alphabets that may be reproduced without cost or permission. This volume is particularly valuable to beginners who want to get a job with an advertising agency, publisher, or commercial art studio. The author begins his text with discussions of such fundamentals as the correct pencil grip and how to transfer corrected letters from tracing paper to layout. Step-by-step instructions include spacing letters and giving them an individual character, filling in headlines quickly on rough layouts, condensing lettering, and working with brushes, leading up to full descriptions of Garamond, Caslon, Bodini, Formal Script, Barnum, and many other useful lettering styles. All of this is made clear and graphic with the author s own illustrations. Used as a swipe file for lettering material for ads, trademark designs, monograms, and other commercial work, or as an instruction book in the art of lettering, this book will prove both a time saver and a money saver for any artist. Bookseller Inventory # AAC9780486200538

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Cavanagh, J.Albert
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Cavanagh, J.Albert
ISBN 10: 0486200531
ISBN 13: 9780486200538
Bookseller: The Book Depository (Gloucester, UK, United Kingdom)
Bookseller Rating: 5-star rating
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Book Description: Dover Publications Inc., United States, 2003. Paperback. Book Condition: New. 216 x 198 mm. Language: English Brand New Book. Here is a practical book that not only teaches a full course in professional lettering but also contains dozens of hand-lettered alphabets that may be reproduced without cost or permission. This volume is particularly valuable to beginners who want to get a job with an advertising agency, publisher, or commercial art studio. The author begins his text with discussions of such fundamentals as the correct pencil grip and how to transfer corrected letters from tracing paper to layout. Step-by-step instructions include spacing letters and giving them an individual character, filling in headlines quickly on rough layouts, condensing lettering, and working with brushes, leading up to full descriptions of Garamond, Caslon, Bodini, Formal Script, Barnum, and many other useful lettering styles. All of this is made clear and graphic with the author s own illustrations. Used as a swipe file for lettering material for ads, trademark designs, monograms, and other commercial work, or as an instruction book in the art of lettering, this book will prove both a time saver and a money saver for any artist. Bookseller Inventory # AAC9780486200538

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Cavanagh, J.Albert
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Book Description: Dover Publications. PAPERBACK. Book Condition: New. 0486200531 Brand New in Mint condition. Use Expedited Shipping to get the book in 2-4 days. guaranteed!. Bookseller Inventory # 0486200531

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Cavanagh, J.Albert
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Book Description: Dover Publications, 1955. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: complete alphabets lettered in various styles; instructions for spacing, roughs, brushwork. Bookseller Inventory # ABE_book_new_0486200531

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Cavanagh, J.Albert
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Book Description: Paperback. Book Condition: New. 202mm x 8mm x 224mm. Paperback. Not only teaches a full course in professional lettering but contains 85 hand-lettered alphabets. The author discusses such fundamentals as correct pencil grip and how to condense letterin.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 128 pages. 0.272. Bookseller Inventory # 9780486200538

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Cavanagh, J.Albert
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Book Description: Dover Publications. PAPERBACK. Book Condition: New. 0486200531 Brand New. Bookseller Inventory # Z0486200531ZN

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