The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture - Hardcover

Fredricks, Laura

Hardcover

ISBN 10: 0470480947 ISBN 13: 9780470480946

Publisher: John Wiley & Sons, 2010

Synopsis

A completely revised edition of the must-have resource for increasing your nonprofit's bottom line This thoroughly revised and updated edition of the best-selling book The Ask is filled with suggestions, guidelines, and down-to-earth advice that will give you the confidence to ask anyone for any size gift, for any purpose.

About this title

Review:

"If you ever thought it was difficult or uncomfortable to ask for money, think again. This book empowers you to go out and do it again and again."
––Rachel Wawn, development manager, The Healing Foundation, London, England

"The Ask is a commonsense approach on how to ask anyone for money. It will enhance the skills of countless people around the country who need to ask for money so that philanthropy will grow immeasurably."
––John Burke, director of major gifts, The Passionist Missionaries, Union City, New Jersey

"Asking people for money is one of the most difficult ‘sales’ we can make, and no matter how noble the cause, having the right tools at our disposal can make the difference. This book provides all the tools necessary to complete the ‘sale.’"
––James Duffy, CFO and executive vice president, Vertrue Inc., Stamford, Connecticut

"Most of us, when put in a position to ask for a contribution for a worthy purpose, are uncomfortable making the approach. But when someone requests a donation from us, we do not think any less of them for asking. Insights offered here will help the reader bridge this gap and confidently ask the next time."
––Michael O’Reilly, vice chairman, The Chubb Corporation, Warren, New Jersey

"ASK and you shall receive. Get this book and you will be prepared for ANY ask, no matter the size or cause. It′s the ‘go–to’ book for truly effective fundraisers. ASK for it today!"
––Sarah Holland, president, The Visibility Project, New York, New York

"With over one hundred sample dialogues, you can′t afford not to buy this book!"
––William Bartolini, vice president for development, Northeastern University, Boston, Massachusetts

From the Back Cover:

Praise for The Ask

"Do you want to think bigger about who you are and what you offer the world? Of course you do. Then you need to do the work, but you shouldn′t do it alone. That′s why you must be able to ask. Laura′s book will show you how to do so with grace and strength. Highly recommended."
Michael Port, New York Times bestselling author, The Think Big Manifesto

"Laura gives great examples of how to make each Ask a positive experience for the asker...and the person being asked."
John E. Möller, director, Office of Protocol,The University of Queensland, Brisbane, Australia

"People are more involved and more passionate than ever about causes in their life and reaching goals, yet most still are not very good at the most important part: asking for what they want! This book offers comprehensive but practical advice on how to connect with, convince, and inspire people to help you succeed in your goals whether it′s business, charitable, personal, or any aspect of your life."
Paulette V. Maehara, president and CEO, Association of Fundraising Professionals, Alexandria, Virginia

"This book is a clear road map for initiating and making the Ask in the not–for–profit and business sectors. As the president of an executive recruitment firm, I see this book as an invaluable resource for planning your career and landing your best job."
Gail L. Freeman, president, Freeman Philanthropic Services, New York

"Laura is the wizard of strategic fundraising, and this is a guidebook for all of us to use in everyday matters whether it′s asking for a raise or negotiating with our partner."
Donna Weaver, founder, WeaverWorks, Yardley, Pennsylvania and former corporate communications executive in the apparel industry

About this edition

• Publisher: John Wiley & Sons
• Publication date: 2010
• ISBN 10: 0470480947
• ISBN 13: 9780470480946
• Binding: Hardcover
• Number of pages: 272