Strategic Management: Concepts and Cases - Softcover
This is a resource-based view of the firm, incorporating 17 case studies which reflect this emphasis. Case studies new to this edition cover high profile companies, globally competitive industries, entrepreneurial businesses and public companies, and there is a guide to case analysis showing students how to approach case analysis. Also new to this edition is coverage of co-operative strategies, collaborative alliances and competing in "high velocity" market environments. The book includes company website addresses, with details on how to use the Internet and various online services.
"synopsis" may belong to another edition of this title.
- PublisherMcGraw-Hill Education (ISE Editions)
- Publication date1997
- ISBN 10 0071155775
- ISBN 13 9780071155779
- BindingPaperback
- Number of pages1000
- Rating
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Strategic Management: Concepts and Cases
Published by
McGraw-Hill
(1998)
ISBN 10: 0071155775
ISBN 13: 9780071155779
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Softcover
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Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1950grams, ISBN:9780071155779. Seller Inventory # 9134418
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Strategic Management: Concepts And Cases
Published by
McGraw-Hill Professional
(1997)
ISBN 10: 0071155775
ISBN 13: 9780071155779
Used
paperback
Quantity: 1
Seller:
Rating
Book Description paperback. Condition: Like New. Like New. book. Seller Inventory # ERICA80000711557756
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