Title: Sprout!: Everything I Need to Know About ...
Publisher: Berrett-Koehler Pub, San Francisco, California, U.S.A.
Publication Date: 2004
Dust Jacket Condition: Dust Jacket Included
Signed: Signed by Author
NEW/NEW. White/green boards. SIGNED by AUTHOR. [B139-154-157]. Bookseller Inventory # 006125
Synopsis: Written by two experienced salesmen who have built successful careers while keeping both fun and profitability front and center, ""Sprout! combines practical wisdom with a clever gardening analogy to provide an easy-to-implement model for success. Working with thousands of successful salespeople in all different stages of their careers, the authors are well-suited to address the symptoms of and solutions to premature job burnout. By following the book's simple garden metaphor, and adhering to the user-friendly steps outlined, salespeople can beat the career blues and sustain themselves for the long term, regaining their passion for sales in the process. ""Sprout!'s formula also enables organizations to better retain precious talent, thus creating a healthy sales framework--and healthy sales professionals--throughout the inevitable ups and downs of a long-term selling career.
From the Publisher: From the Publisher SPROUT! is about sustaining a successful career in sales and keeping it both fun and profitable. Written by two guys who have had the privilege of building sales careers that have been fun and profitable and who have each worked with thousands of successful sales people in all different stages of their careers—SPROUT! combines practical wisdom with a clever gardening analogy to provide sales people with an easy to implement model for sustaining and growing their careers, while having a good time in the process.
Although all career choices present challenges for sustaining success, it seems to us that sales professionals in particular are constantly measured against very rigid, economically-driven barometers and exposed to constant internal and external competition. As a result, the potential for job burnout is very high in the sales industry. The cost to sales organizations in lost talent, rehiring and re-training negatively impacts the corporate bottom line. Unfortunately, but unmistakably, the emotional toll of burnout can be devastating to any sales professional’s career.
The authors have noticed clear plateaus in the "energy" of the salespeople they have worked with. While most sales people are well schooled in the nuts and bolts of the selling process there seems to be something missing for them that can cause premature burnout. That’s where SPROUT! comes in handy. By using a Selling Garden metaphor and its accompanying mind-set, salespeople can find relief from harmful stress, and put more fun and passion into the selling process.
By following the authors’ simple Sales Garden metaphor, and by adhering to the user-friendly steps outlined in SPROUT!, salespeople can beat the career blues and sustain themselves for the long term, regaining their passion for sales in the process. But that’s not all. Our simple formula also enables organizations to better retain precious talent, thus creating a healthy sales framework—and healthy sales professionals -- throughout the inevitable ups and downs of a long term selling career.
All this, from seeds sowed in our Sales Garden.
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