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Interdisciplinary Perspectives in Cross-Cultural Communication

Adam Bednarek

Published by LINCOM, 2012
ISBN 10: 3862882764 / ISBN 13: 9783862882762
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Bibliographic Details

Title: Interdisciplinary Perspectives in ...

Publisher: LINCOM

Publication Date: 2012

Binding: Softcover

Book Condition: Neu

Dust Jacket Condition: Ohne Schutzumschlag

Edition: 1. Auflage


Today, communication frequently takes place between individuals and institutions representing different national and cultural backgrounds. Furthermore, technical development has issued advances in online communication increasing multidimensional forms of information transfer. This has resulted in a vast body of theoretical discussion on the relation between language, culture and discourse, within the realm of empirical research on intercultural encounters. The volume is a collection of papers written by scholars from Poland, Taiwan, Germany and the Netherlands who have agreed to bring their perspectives into ever changing field of communication studies. The purpose of the work is to present discourse functional and pragmatic analysis of social communication, with reference to translation, social science, corpus and cognitive linguistics, working with both traditional and new media data. Contents: Barbara Lewandowska Tomaszczyk (Lodz International Studies Academy, University of Lodz): Blurring the boundaries: A Model of Online Computer-Mediated Communication Activities (OCA) Louis Wei-lun Lu and Lily I-wen Su (National Taiwan University): Antonymous polysemy: The case of –shang in Mandarin Jerzy Tomaszczyk (Lodz Academy of International Studies): Repetition of conceptual content/reformulation and lexical borrowing Łukasz Bogucki (Lodz International Studies Academy, University of Lodz): Taking Stock in Audiovisual Translation Adam Bednarek (Lodz International Studies Academy, University of Lodz): Localization and Translation in Cross Cultural Environments: Issues of Website Localization Elżbieta Jendrych (Kozminski University): Do Companies Need Routine in Business Communication? Halina Wisniewska (Kozminski University): Written business discourse in lingua franca: a pedagogical perspective Tatiana Szczygłowska (ATH Bielsko-Biała, Poland): The persuasive nature of letters to the editor: The case of deontic attitudinal meanings expressed by Polish and English writers Dorota Biadala (Universität Heidelberg): Die Korpuslinguistik und der Sprachgebrauch in einer theoretischen Betrachtung unter Berücksichtigung der Kernbegriffe einer Diskursanalyse Agata Blichewicz (Radboud Univeristy, The Netherlands): Pragmatic functions of the ‘purse hand’ shape in everyday Greek discourse Anna Pałczyńska (University of Lodz, Poland): Generic Usage of Nouns and Pronouns in Selected English, German and Polish EU Documents ISBN 9783862882762. LINCOM Studies in Pragmatics 21. 158pp. 2012. 148mm x 210mm. Bookseller Inventory # B-9783862882762

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