Business Analytics: Pearson New International Edition - Softcover
For undergraduate and introductory graduate business courses.
A balanced, holistic approach to understanding business analytics.
This book provides students with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations. Evans also shows students how to apply basic business analytics tools in a spreadsheet environment, and how to communicate with analytics professionals to effectively use and interpret analytic models and results for making better business decisions.
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- PublisherPearson
- Publication date2013
- ISBN 10 1292039736
- ISBN 13 9781292039732
- BindingPaperback
- Edition number1
- Number of pages656
- Rating
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