Fuzzy Logic and NeuroFuzzy Applications in Business and Finance - Softcover

Von Altrock, Constantin

9780135915127: Fuzzy Logic and NeuroFuzzy Applications in Business and Finance

Softcover

ISBN 10: 0135915120 ISBN 13: 9780135915127

Publisher: Prentice Hall, 1996

Introduces the reader to the what, how and why of implementing fuzzy logic in business and finance. Uses a practical approach with exercises and case studies to exemplify the use and benefit of fuzzy systems.

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From the Back Cover:

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Make sharper business decisions with fuzzy logic!

What's it worth to your business to make better decisions about:

Credit?
R&D?
Investments?
Direct marketing?
Suppliers?
Quality control?

You can do all that, and a whole lot more, with fuzzy logic, the first technology that allows computers to make decisions with human-like judgment. Long proven in engineering and scientific applications, fuzzy logic takes into account all the uncertainties of the real world―where “maybe” and “probably” are a whole lot more common than “yes” and “no”

Now, internationally-renowned fuzzy logic expert Constantin Von Altrock, author of Fuzzy Logic and NeuroFuzzy Applications Explained, shows you exactly how fuzzy logic works―and gives you tools to use it in your business.

In this hands-on, practical guide, you'll walk through powerful fuzzy logic business applications for business, including supplier evaluation, customer targeting, scheduling, choosing R&D projects, and forecasting. You'll watch fuzzy logic at work analyzing credit, evaluating leases, making stock market decisions, and uncovering fraud.

Then model your own fuzzy logic applications with fuzzyTECH™ for Business simulation software for Windows™. It's included on the CD-ROM―along with working applications you can adapt for your own needs. You'll even learn how to integrate fuzzy logic decision-making with your existing data, using Microsoft's Visual Basic, Access, Excel, OLE, and DDE.

If you need to make the best possible decisions, make them fast, and make plenty of them, you've come to the right book: Fuzzy Logic and NeuroFuzzy Applications in Business and Finance.

About the Author:

CONSTANTIN VON ALTROCK is an internationally-recognized expert in fuzzy logic whose previous books include Fuzzy Logic & NeuroFuzzy Applications Explained (Prentice-Hall, 1995).

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