For upper level undergraduate and MBA Management Accounting courses.
Atkinson is a managerially-oriented book that focuses on both quantitative and qualitative aspects of classical and contemporary managerial accounting.
"synopsis" may belong to another edition of this title.
"The principles contained in this book are relevant to us on a daily basis as we make decisions that impact the sales and profits of the Butterfinger candy bar franchise. We use the tools to evaluate media spending, to determine the extent to which we customize product offerings for retailers, to determine when to increase/decrease number of SKUs in the franchise, to identify significant consumer complaints with the product so as to determine corrective action, etc. This is a must read for anyone interested in growing a business." – Anne Loveland, Associate Marketing Manager, Nestle USA
"The workplace has changed and so must the workforce. Accountants must now do more than keep the score–they must help make it. The creation and measurement of value is what business is about. The new edition provides the reader with the toolset to take on these new challenges. Filled with practical cases studies and examples, here's the roadmap to finance's new job requirements." – Peter A. Zampino, Director of Research, Consortium for Advanced Manufacturing International (CAM-I)
"I've used this book ...since 1995. From the outset this text has been revolutionary in its focus on creating value through innovative performance measurement and control. This theme resonates with our students who have taken financial accounting, finance and corporate strategy and understand the importance of securing competitive advantage through distinctive managerial practices." – Shannon Anderson, Rice UniversityFrom the Back Cover:
Each of the text authors—Anthony A. Atkinson, Robert S. Kaplan, and S. Mark Young—is both a scholar and a top consultant for Fortune 500 and smaller companies. As a result, they have a unique focus: to help readers better understand management accounting topics, research, and issues from the perspective of a business manager.
"About this title" may belong to another edition of this title.
Book Description Prentice Hall. Paperback. Book Condition: Good. Light shelving wear with minimal damage to cover and bindings. Pages show minor use. Bookseller Inventory # G0132427338I3N00
Book Description Book Condition: very_good. 1179 Gramm. Bookseller Inventory # M00132427338-V
Book Description Prentice Hall, 2007. Book Condition: Fair. 5th International edition. N/A. Shows definite wear, and perhaps considerable marking on inside. Bookseller Inventory # GRP72595165
Book Description Prentice Hall, 2007. Taschenbuch. Book Condition: Akzeptabel. 5th Edition. 656 Seiten Buch ist durch eine Druckstelle auf der Covervorderseite verlagert (wellig), kleine Lagerspuren am Buch, Inhalt einwandfrei und ungelesen 137841 Sprache: Deutsch Gewicht in Gramm: 1235. Bookseller Inventory # 368980
Book Description Upper Saddle River, NJ : Pearson/Prentice Hall, 2007. Book Condition: Sehr gut. 5. ed, internat. ed.. Buch ist leicht verlagert (wellig), Knick längs in der Coverrückseite, kleine Lagerspuren am Buch, Inhalt einwandfrei und ungelesen 126834 Sprache: Englisch Gewicht in Gramm: 1235. Bookseller Inventory # 386173
Book Description PEARSON EDUCACION. Book Condition: Muy Bueno / Very Good. Bookseller Inventory # 100000000836895