50,000 copies sold, now in paperback... If you can think impossible thoughts, then you can do impossible things!!
The Power of Impossible Thinking is about getting better at making sense of what's going on around you so you can make decisions that respond to reality, not inaccurate or obsolete models of the world. This bestseller reveals how mental models stand between you and the truth and how to transform them into your biggest advantage! Learn how to develop new ways of seeing, when to change to a new model, how to swap amongst a portfolio of models, how to understand complex environments and how to do "mind R and D," improving models through constant experimentation. Jerry Wind and Colin Crook review why it's so hard to change mental models and offer practical strategies for dismantling "hardened missile silos". Finally they show how to access models quickly through intuition, and assess the effectiveness of any mental model. Purchasers of this book gain access to audio summaries on a companion web site, along with a new half-hour interview with the authors.
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"This is an important book that 'makes sense of how we make sense.' The authors provide a thorough, fresh, and compelling exploration into the dimensions of mental models. All leaders who want to be more effective in their actions would be served well to leverage the principles in this book to learn about how they think and make sense of the world around them."Nick Pudar
"This is a really great piece of work. It is 'immersion into the process of insight'. Truly a valuable addition to any forward-thinking person's library in light of the rapid change we face in today's world—business and personal."J.Allen Kosowksy, CPA
"A masterfully written book that is sure to capture the attention of every thinking person who's willing to look at the world of business through new lenses. The Power of Impossible Thinking is both timely and intriguing."Kathy Levinson, Ph.D.
"Tough-minded managers like to think they see the world as it is. Wind and Crook, drawing on recent neuroscience research, demonstrate that none of us, tough-minded or not, do anything of the sort. What we perceive as 'the world' is as much inside our heads as outside. By realizing that and making choices about how we see things, we can become much more effective managers."Rob Austin, Ph.D.
"While most of us may recognize that the world we respond to is more in our mind than in any physical reality, often we don't have a clue why this is so. This very important book clearly explains how our mental models work to construct these distinct inner worlds. And more importantly it offers empowering advice on how we can use this knowledge to work for us rather than against us in creating a better outer world for ourselves, our organizations, and our societies."Charles C. Manz
"Today, life moves at hyperspeed. Hence, the age-old human skill of pattern recognition is more essential to our health and happiness than ever before in history. The Power of Impossible Thinking is a wonderful guide to help you understand the patterns you recognize and—critically—when those patterns serve you well, when they don't, and what you can do about it."Douglas K. Smith
"I have been trying to explain why Japan has fallen into a pitfall and cannot come out of even the simplest problems. One can call it an innovators dilemma, but that does not solve the problem. This book suggests we have to go back to the basics of reviewing our underlying 'mental models' now and then, and only then, have to construct a new model, perhaps plural, and move onto exploring the new terrain."Kenichi Ohmae
"Jerry Wind and Colin Crook have one of the most powerful messages there is about dealing with the present changing world. Perspectives are prisons, they say. The only way to thrive in the coming environment is to cultivate the ability to sense the new patterns and relationships as (and before) they emerge—otherwise you'll be locked in the past. This book can get you out of that jail."John L. Petersen
"The Power of Impossible Thinking is a health spa for the executive brain. Poor mental models can do more than ruin your reputation, your organization, or your team. How many times do we ignore market changes because of personal bias? Thanks to Wind and Crook we have a new vast insight into 'making sense' to help global leaders master the models needed for successful leadership behavior."Cathy L. Greenberg, Ph.D
"Everyone is familiar with exhortations for mindset change, attitudinal change and paradigm shift. But slogans are not solutions and words are not deeds. What is missing is a "how to" book. Wind and Cook have brilliantly filled this chasm of need with an extraordinary book that revolutionizes businesses, individual lives and society."Dr. Y Y Wong
"Wind and Crook have written a marvelous book that can teach you how to think more effectively in personal and business settings. Read it and learn!"Drea Zigarmi
"We like to say, 'See it with your mind's eye.' Wind and Crook show us that our mind is our eye. What we think is what we see, and what we see directs how we act. Not only do the authors make this paradigm clear, but they offer concrete and practical ways to change our mind's eye and as a consequence change our actions and the results we get. The value of that is hard to top."J. Stewart Black, Ph.D.
"This is a very important book. It deals with truly fundamental issues—both for practitioners as well as academicians—relating to making sense out of a variety of complex events in the real world, and how to keep an open mind regarding all of this. We often become 'prisoners' of set routines and behaviors, and thus gradually grow less and less effective. This book points the way out of this dilemma--in a most convincing sense. Models, properly focused around the best in human minds, are key here. These can help us understand paradigm shifts, maintain relevance, and keep momentum. To see things differently becomes central. The book makes seminal contributions here. It provides a strong, rigorous—and practical—conceptual base for this! I am equally impressed with the book's focus on implementation, both in terms of setting out an agenda for transforming one's world, as well as in terms of pointing out how action can be achieved—quickly and naturally—following the prescriptions of the book. All in all, I find the book to be a true seminal contribution, with a strong conceptual underpinning, convincing empirical verification, and realistic implementational focus. This book will become a must, for practitioners and academicians alike."Dr. Dr. h.c. Peter Lorange
"The authors have done a masterful job examining the power and limits of our mental models and how to better accomplish change in the complex world ahead.... This book offers a road map with a real set of attributes that can help us make the tough choices in a time of transition.... I would put this book at the top of my 'keeper' list for those on the front lines of change management and mission accomplishment."Ken Minihan
Yoram (Jerry) Wind is The Lauder Professor, Professor of Marketing, Founding Editor of Wharton School Publishing, and Academic Director of The Wharton Fellows Network at the University of Pennsylvania. He is also the Founder and Director of the SEI Center for Advanced Studies in Management, The Wharton School's think tank. Wind led the development of a number of key Wharton programs including the reinvention of the Wharton MBA curriculum and the creation of the Wharton Executive MBA Program. Among his many affiliations is former chancellor, the International Academy of Management (IAM). One of the world's most cited marketing authors, his books include Driving Change: How the Best Companies Are Preparing for the 21st Century, and The Power of Impossible Thinking. Dr. Wind has served as an advisor to many Fortune 500 firms and non-U.S. multinationals throughout the financial services, pharmaceuticals, information, and consumer packaged goods industries, and as advisor and board member for a wide range of entrepreneurial ventures. His consulting focuses on global corporate and business strategy, corporate transformation, marketing strategy, and especially new business development. He is the recipient of all the major marketing awards. Wind received a Ph.D. from Stanford University.
Colin Crook is senior fellow of The Wharton School of the Universityof Pennsylvania, Advisory Board, member of Rein Capital, editorialboard member of the journal Emergence, and has served on numerousNational Academy committees and advisory groups. He has providedadvice to governments and businesses around the world, and is aFellow of the Royal Academy of Engineering (UK). He was formerlyChief Technology Officer for Citicorp.
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Book Description Pearson Prentice Hall, 2006. Paperback. Book Condition: New. Ships Fast! Satisfaction Guaranteed!. Bookseller Inventory # mon0000488422
Book Description Ft Pr, 2006. PAP. Book Condition: New. New Book. Shipped from UK within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # PJ-9780131877283
Book Description FT Press, 2006. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: (An Aside) Is This Any Way to Start a Book? xxiii Preface xlvii Introduction to the Paperback Edition lix Part 1: Recognize the Power and Limits of Mental Models 1 Chapter 1: Our Models Define Our World 3 Chapter 2: Running the Miracle Mile 21 Part 2: Keeping Your Models Relevant 37 Chapter 3: Should You Change Horses? 39 Chapter 4: Paradigm Shifts Are a Two-Way Street 57 Chapter 5: Seeing a New Way of Seeing 77 Chapter 6: Sift for Sense from Streams of Complexity 93 Chapter 7: Engage in R&D of the Mind 121 Part 3: Transform Your World 139 Chapter 8: Dismantle the Old Order 141 Chapter 9: Find Common Ground to Bridge Adaptive Disconnects 157 Part 4: Act Quickly and Effectively 171 Chapter 10: Develop the Intuition to Act Quickly 173 Chapter 11: The Power to Do the Impossible 189 Chapter 12: Challenging Your Own Thinking: Personal, Business, and Society 209 Conclusion: What You Think Is What You Do 235 Appendix: The Neuroscience Behind Mental Models 239 Selected Bibliography 257 Acknowledgments 261 Index 263. Bookseller Inventory # ABE_book_new_0131877283
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