International Business: Strategy, Management, and the New Realities - Hardcover
For undergraduate and graduate level International Business courses.
CKR is an evolving learning package that makes teaching easier and captures IB as practiced today.
"synopsis" may belong to another edition of this title.
Synopsis:
For undergraduate and graduate level International Business courses Cavusgil, Knight, Riesenberger is the only international business book to focus on the "new realities" of international business: emerging markets, small and medium sized enterprises, the diverse participants in International Business, and global sourcing. Accompanying the book, The Educator's Consortium addresses the "new realities" of teaching International Business by connecting instructor's around the world with each other and with engaging information to create a community of instructors.
"About this title" may belong to another edition of this title.
- PublisherPearson
- Publication date2007
- ISBN 10 0131738607
- ISBN 13 9780131738607
- BindingHardcover
- Edition number1
- Number of pages704
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International Business: Strategy, Management, and the New Realities
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International Business: Strategy, Management, and the New Realities
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INTERNATIONAL BUSINESS: STRATEGY
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International Business: Strategy, Management, and the New Realities
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International Business: Strategy, Management, and the New Realities
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