For one semester MBA Managerial Economics courses.
To be competitive in today’s business environment, managers must understand how both Microeconomic and Macroeconomic forces must be considered when making business decisions. This is the only book that provides business students and MBA’s with a thorough and applied understanding for both microeconomics and macroeconomics.
"synopsis" may belong to another edition of this title.
Economic factors influence the profitability of all firms and businesses. The success of a firm depends upon the ability of its managers to make solid decisions based on these economic factors.
This text combines Managerial Economics coverage with Macroeconomic theory to prepare business managers to make sound economic-based decisions that are most beneficial to the firm.
Every chapter begins with "A Case for Analysis" and ends with applied end-of-chapter questions and exercises outlining the practices dealt with every day in the modern business world.
The text wraps up With a final section on Integrating the Frameworks. This section encourages students to combine the macro and the micro analysis learned in the text, act as managers, and make profitable business decisions.
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Book Description Prentice Hall, 2004. Hardcover. Book Condition: New. Bookseller Inventory # DADAX0130924253
Book Description Prentice Hall, 2004. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service!. Bookseller Inventory # ABE_book_new_0130924253
Book Description Prentice Hall, 2004. Hardcover. Book Condition: New. book. Bookseller Inventory # 0130924253
Book Description Prentice Hall, 2004. Hardcover. Book Condition: New. Bookseller Inventory # P110130924253
Book Description Prentice Hall, 2004. Gebundene Ausgabe. Book Condition: Neu. Gebraucht - Sehr gut Unbenutzt. Schnelle Lieferung, Kartonverpackung. Abzugsfähige Rechnung. Bei Mehrfachbestellung werden die Versandkosten anteilig erstattet. - Sehr guter Zustand, UNBENUTZT, schnelle Lieferung inkl. Rechnung mit ausgew. MwSt. 592 pp. Deutsch. Bookseller Inventory # INF1000034278
Book Description Prentice Hall. Hardcover. Book Condition: New. 0130924253 New Condition. Bookseller Inventory # NEW4.0045421