MP Financial and Managerial Accounting w/ Krispy Kreme Annual Report/Net Tutor/Power Web/Topic Tackler - Softcover

Wild, John J; Larson, Kermit D.; Chiappetta, Barbara

Softcover

ISBN 10: 0073046841 ISBN 13: 9780073046846

Publisher: McGraw-Hill Higher Education, 2004

Synopsis

With years of success in the introductory accounting market, the author team of Wild, Larson and Chiappetta is a leader in accounting instruction, technology application, and student learning. Once again, this author team responds to the market’s request for a more balanced financial and managerial (~50/50) book with a corporate approach; thus, we announce the publication of Financial and Managerial Accounting by Wild, Larson and Chiappetta. With the same innovative features as reflected in Fundamental Accounting Principles, 17e, the authors provide a balance to small and large business examples, the integration of new computerized learning tools, superior end-of-chapter materials, and highly engaging, pedagogical learning structures. The inclusion of Homework Manager and Carol Yacht’s General Ledger and Peachtree software provides students with further advantages as they strive to learn key accounting concepts and their role in business. With over 250 instructors providing us feedback and direction, the author team “reached new heights” in providing you and your students the most accessible, reliable, and instructor-friendly textbook ever. After reviewing this textbook, you will see why Financial and Managerial Accounting by Wild, Larson and Chiappetta is the best introductory financial and managerial accounting text on the market.

About this title

About the Author:

John J. Wild is Professor of Business and Vilas Research Scholar at The University of Wisconsin at Madison, where he also received his Ph.D. He has received numerous teaching awards at Wisconsin as well as from Michigan State University. He is a frequent speaker at universities and national and international conferences.

About this edition

• Publisher: McGraw-Hill Higher Education
• Publication date: 2004
• ISBN 10: 0073046841
• ISBN 13: 9780073046846
• Binding: Paperback