Broadband Crash Course - Softcover

Louis, P. J.

Softcover

ISBN 10: 0071380604 ISBN 13: 9780071380607

Publisher: McGraw-Hill Professional Publishing, 2001

Synopsis

This work provides base business decisions on a savvy understanding of the interrelationships between network technologies, and guidelines on how to profitably deliver broadband services across all major network types. It also describes how 3G wireless, the wireless internet, softswitching and M-commerce will affect business. For telecom service providers attempting to deliver complex bundles of broadband services (voice, internet-access and email) across different network types (wireless, IP, cable, satellite and LANs) this book is a survival guide. It provides clear and non-mathematical explanations of the delivering technologies and the business models for these services that are working in the real world.

About this title

From the Back Cover:

THE DECISION-MAKER'S SURVIVAL GUIDE TO UNDERSTANDING--AND PROFITTING FROM--BROADBAND!

GET THE ANSWERS TO HELP YOU MAKE ALL NEEDED DECISIONS: FINANCIAL, MANAGEMENT, MARKETING, EQUIPMENT, APPLICATIONS, PROTOCOLS

With savvy from both the technical and business sides of telecom, and a knack for writing in "plainspeak," expert P.J. Louis answers essential questions about broadband and explains how to maximize the network resources you already have.

This one-of-a-kind volume gives you a practical approach to broadband delivery and dissects competing technologies in terms that are important to you--markets and business opportunities. You'll find jargon-free, business-based descriptions of products/technologies, applications, and interrelationships--with an emphasis on key comparison factors needed for decision-making.

Writing with the surety and thoroughness of a telecom insider and business executive, Louis clearly and painlessly demonstrates how broadband services are delivered over today's complex telecommunications infrastructure--minus the heavy-duty math.

Louis gets you to focus on the basics, the needs of the customer, and the needs of the marketplace. "Telecommunications service provisioning is like national politics; at the end of the day it is all local." - P. J. Louis

For an unequaled overview of broadband--one that can help you make the most profitable businesss, technical, and career decisions--no guide but BROADBAND CRASH COURSE will do!

No matter where you work in telecom, this guide provides facts and insights you need on everything from basic to advanced issues. Look inside to learn about:

* Service bundling (voice, Internet access, e-mail, etc.)across all major network types (wireless, IP, cable, satellite, LANs, etc.)
* Benefits of wireline and wireless broadband technologies.
* Service bundling and provisioning across the wireline and wireless broadband networks.
* The Local Loop and its future.
* Coaxing more applications from the technologies you've got
* Business models that have proven themselves in the real world
* 3G wireless, the wireless Internet, softswitching, M-commerce: how will they affect your business?

Quote:

"Broadband is a disruptive technology that is transforming communications--you need to get up to speed. This crash course will do just that!" - Lawrence J. Chu, President of Mediacom Group

About the Author:

P.J. Louis (Hartsdale, NY) is Vice President of Marketing and Product Development for TruePosition, Inc. He was previously Director of Network Technology for NextWave Wireless and developed New York Telephone's SS7 rollout. He is the author of Telecommunications Internetworking and M-commerce Crash Course.

About this edition

• Publisher: McGraw-Hill Professional Publishing
• Publication date: 2001
• ISBN 10: 0071380604
• ISBN 13: 9780071380607
• Binding: Paperback
• Number of pages: 340