Emphasizing a strong managerial orientation, this text explores service operations. It clearly differentiates service operations issues from those associated with manufacturing, while showing how common aspects of various services allow them to benefit from similar types of analysis. Centring its discussion on the "service encounter" and its supporting elements, the text describes how the encounter can be supported and efficiency maximized with both quantitative and qualitative tools. It is designed for undergraduate, postgraduate and MBA level service operations courses.
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Book Description Prentice Hall College Div, 1995. Hardcover. Book Condition: New. book. Bookseller Inventory # 002406811X
Book Description Prentice Hall College Div, 1995. Hardcover. Book Condition: New. Bookseller Inventory # DADAX002406811X
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800240681181.0